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Abigail Adams University has done a self audit and identified a conspicuous racial imbalance in that 85% of their department chairs and deans are White men.They voluntarily institute a plan that mandates that future selections of department chairs and deans will be on a 1 to 1 basis until an appropriate ratio is achieved.Mike Rogers,a white male professor,has applied for a position as a dean and is rejected.He subsequently discovers that a less qualified black female was promoted into the spot he sought.If Professor Rogers files a claim based on discrimination,he will
Market Research
The process of gathering, analyzing, and interpreting information about a market, including information about potential customers and competitors.
Word-of-mouth Marketing
A method of promotion where satisfied customers recommend products or services to their acquaintances.
Blogs
Websites or sections of websites that are updated regularly with new content, typically in an informal or conversational style.
Continuing Stream
An ongoing sequence or flow of activities, information, or processes.
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