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Book value of a firm:
Flooding
a behavioral therapy technique used to treat phobias and anxiety disorders by exposing the patient to their fear at its most extreme intensity, without any gradual build-up.
Paradoxical Intent
A therapeutic technique where individuals are encouraged to engage in or intensify their feared behaviors, often leading to a decrease in the feared symptom's intensity.
Aversion Therapy
A form of psychological treatment using negative stimuli to reduce or eliminate unwanted behaviors or attractions.
Modeling
The process of learning by observing and imitating the behavior of others.
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