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Relationship Quality Reflects the Connectedness Between a Consumer and a Retailer

question 86

True/False

Relationship quality reflects the connectedness between a consumer and a retailer, brand, or service provider.


Definitions:

Gestures

Movements of the body, especially hands and arms, that convey a message or meaning without using words.

Paralanguage Cues

Non-verbal elements of communication used to modify meaning and convey emotion, such as tone of voice, loudness, pitch, and pace.

Verbal Cues

The spoken signals used in communication to convey messages, emotions, or intentions to others.

Metalanguage Cues

Signals or hints within a communication that help to interpret or understand the meaning, context, or intention of the primary message.

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