The Behavior Change Induced When the Human Brain Processes Stimuli

question 37

Multiple Choice

The behavior change induced when the human brain processes stimuli that occur below the level of human consciousness is known as _____.

• A) selective distortion
• B) subliminal discrimination
• C) selective attention
• D) subliminal persuasion
• E) preattentive effect

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Definitions:

Conditioned Response

An automatic response established by training to an ordinarily neutral stimulus.

Conditioned Stimulus (CS)

A previously neutral stimulus that eventually elicits a conditioned response after being paired with the unconditioned stimulus.

Unconditioned Stimulus (US)

A stimulus that produces a response without prior learning.

Contiguity

In learning theory, refers to the proximity in time or space between two events, which can influence the association formed between them.