While Evaluating Training Programs, Affective Outcomes Are Most Appropriate for Measuring

question 23

Multiple Choice

While evaluating training programs, affective outcomes are most appropriate for measuring _____.

• A)acquisition of knowledge
• B)behavior skills
• C)company payoffs
• D)motivation
• E)economic value of training

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Definitions:

Target Market

A specific group of potential customers identified as the recipient for a particular marketing strategy or product.

Pretest

A pretest is an initial measurement or test conducted before the main test or experiment to assess its design, the participants, or the instruments used.

Full-Service Advertising Agency

An agency that offers a complete range of advertising-related services across different media and platforms, from planning and strategy to creation and execution.

Media Selection

Media selection entails choosing the most effective communication channels or platforms to advertise or convey a particular message to a target audience.