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Living in a world of scarcity involves trade-offs.
Clear Brand Image
The distinct and recognizable set of qualities and values that consumers associate with a brand, differentiating it from competitors.
One-Sided
Refers to arguments or messages that present only one aspect or perspective on an issue.
Supportive Arguments
Arguments or reasons provided in favor of a particular stance or idea to bolster its acceptance or credibility.
Advertising Wearout
The phenomenon where repeated exposure to the same advertisement leads to reduced interest and effectiveness over time.
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