Examlex
According to the elaboration likelihood model (ELM),if a consumer is highly involved with a message,the peripheral route to persuasion will be followed.
Contextual
Related to, dependent on, or being the context of a situation or event which influences its meaning or effect.
Biological
Relating to biology; pertaining to the science of life or living organisms.
Psychological
Pertaining to the mind or mental processes, often involving emotional and cognitive functions.
Gender Stereotype
Preconceived ideas whereby females and males are arbitrarily assigned characteristics and roles determined and limited by their gender.
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