A Primacy Effect Is Said to Occur When Material Presented

question 105

True/False

A primacy effect is said to occur when material presented toward the end of the advertisement has the most impact.

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Definitions:

Organisms Learn

The process by which living organisms acquire new behaviors or modify existing ones through experience and interaction with the environment.

Fixed-Ratio

A schedule of reinforcement where a response is reinforced only after a specified number of responses, often used in behavior modification.

Schedule of Reinforcement

The strategy or plan for timing and frequency of reinforcement to establish or maintain a behavior in operant conditioning.

Wind Chimes

Wind Chimes are decorative instruments that produce sound when moved by wind, often used for aesthetic or calming purposes.