According to the Functional Theory of Attitudes,the _____ Function of Consumer

question 64

Multiple Choice

According to the functional theory of attitudes,the _____ function of consumer attitudes enables a consumer to protect him- or herself from information that may be threatening.

• A) utilitarian function
• B) value-expressive function
• C) ego-defensive function
• D) hedonic function
• E) cognitive function

---

Definitions:

Middle Life

A period of human life, typically between young adult and old age, marked by the presence of mid-life transitions and reevaluations.

Ageism

Prejudice or unfair treatment towards people due to their age, directed at individuals or groups.

Collectivist Cultures

Societies or groups where individuals prioritize the goals, norms, and values of the group over personal interests or desires.

Native American

Indigenous peoples of the Americas including First Nations, Inuit, and Métis communities.