Examlex
According to the rule of 70,
Promotion Mix
The combination of multiple promotional tools used by a company to communicate with its target market and achieve its marketing goals.
Wasted Coverage
The portion of advertising reach that goes beyond the targeted audience, often resulting in inefficient spending of marketing resources.
Outdoor Advertising
A kind of marketing strategy that utilizes outdoor spaces to display promotional messages or advertisements, often visible in high-traffic areas.
Dissemination
The act of spreading information, knowledge, or ideas widely, especially through media, publications, or any form of communication channels.
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