The "Bridge-Building Test" Is an Example of

question 76

Multiple Choice

The "bridge-building test" is an example of

• A)S-data.
• B)O-data.
• C)T-data.
• D)L-data.

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Definitions:

Peripheral Cue

Peripheral cue pertains to a method of persuasion that involves non-central elements of a message or situation, such as the attractiveness of a speaker, which can influence attitudes without deep cognitive processing.

Autokinetic Effect

A visual phenomenon where a stationary, small point of light in a dark room appears to move due to involuntary eye movements.

Elaboration Likelihood Model

A theory in social psychology that proposes two primary pathways of persuasion: a central route and a peripheral route.

Heuristic/Systematic Model

Theory that posits two routes to persuasion, via either conscious or automatic processing.