A Bank Which Offers Its Full Range of Services from Only

question 58

Multiple Choice

A bank which offers its full range of services from only one office is known as a:

• A)unit bank.
• B)branch bank.
• C)correspondent bank.
• D)bank holding company.
• E)None of the options are correct.

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Definitions:

Reminder Advertising

A marketing strategy employed to keep a brand or product in the public's mind, reminding previous and potential customers of its existence.

Cause-Related Marketing

Commercial activity in which businesses and charities form a partnership to market an image, a product, or a service for their mutual benefit; a type of promotional campaign.

Reminder Advertising

Advertising aimed at keeping the brand name in front of consumers, without necessarily aiming for immediate sales.

Puffery

The legal exaggeration of praise, stopping just short of deception, lavished on a product.