During an Economic Recession, Marketers Look to Emphasize Value in Their

question 61

True/False

During an economic recession, marketers look to emphasize value in their offerings by reducing prices in order to help consumers stretch their budget dollars.

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Definitions:

Secondary Billing

The practice of billing a second time or billing a secondary payer after the primary insurer has provided its payment.

Real-Time Adjudication

The immediate processing and payment determination of healthcare claims during the point-of-service.

Electronic Eligibility

The use of digital systems to verify a person's eligibility for certain benefits or services, such as healthcare coverage.

Copayment

A fixed amount paid by a patient for a covered healthcare service, usually payable at the time of the service.