The Executive Summary of a Social Media Marketing Plan Is

question 133

True/False

The executive summary of a social media marketing plan is said to be effective when it gives compelling reasons as to why the plan should be adopted.

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Definitions:

Emotional Component

The aspect of a message or experience that appeals to the audience's feelings or emotions.

Effective Channels

Means or mediums through which communication, information, or goods are delivered efficiently.

Oral Medium

A form of communication that uses spoken words to convey messages or information.

Oral Medium

A channel of communication that involves spoken words to convey messages, such as in conversations, speeches, or presentations.