Fred Purchased Six Paperbacks from Books2u

question 184

Multiple Choice

Fred purchased six paperbacks from books2u.com three months back.This week,when he logged on to books2u.com,the home page had his name and recommended 6 new books on his favorite topics.This is an instance of:

• A) information leak.
• B) breach of privacy.
• C) geotargeting.
• D) personalized marketing.

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Definitions:

Price

The cost in currency anticipated, called for, or dispensed in payment for a thing.

Quantity Supplied

The amount of a good that producers are willing and able to sell at a given price over a certain period of time.

Company Profits

The financial gain that a company achieves after all expenses, taxes, and costs have been subtracted from total revenue.

Time-Series Graph

A two-variable graph that has dates on the horizontal axis and values of a variable that occurred on those dates on the vertical axis.