A Communication Channel with High Media Richness Should Be Used

question 147

True/False

A communication channel with high media richness should be used in routine situations where the sender and receiver have common understanding and expectations.

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Definitions:

Questioning Approach

A sales technique involving asking targeted questions to understand customer needs, preferences, and challenges, facilitating a more tailored sales pitch.

Apologize

The expression of regret or sorrow for having made a mistake or caused inconvenience, aiming to mend a relationship or situation.

Demonstration Approach

A sales technique where the product or service is presented in action, showcasing its benefits and functionalities directly to potential customers.

Memorized Sales

A sales technique involving the rote recitation of a standardized pitch or presentation to potential customers.