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Supermarkets usually display items such as candies, gums, and magazines near the checkout counter because:
Related Goods
Products or services that are connected by consumer preferences or demand, such as substitutes and complements.
Price Decreases
Occurs when the cost of a good or service drops, often due to factors like increased supply, reduced demand, or competitive market pressures.
Substitutes
Goods or services that can be used in place of each other, where the increase in the price of one leads to an increase in demand for the other.
Price Increases
Occurs when the cost of goods or services rises over a period of time.
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