Which of the Following Pizza Firms Competing in a Crowded

question 47

Multiple Choice

Which of the following pizza firms competing in a crowded market likely offers the best value proposition to its customers, based on the following sales pitches?

• A) Firm A: "The Tastiest Pizza You've Ever Had."
• B) Firm B: "Get fresh, hot pizza, delivered under 20 minutes-or it's free."
• C) Firm C: "Get your pizza at your doorstep-absolutely free delivery, anywhere."
• D) Firm D: "One pizza, 5 points: to be redeemed with a pan pizza upon reaching 50 points."
• E) Firm E: "Open you pizza box and find a free gift. Hurry! Free gifts for 100 lucky customers."