Match Each Item with the Correct Statement Below

question 234

Multiple Choice

Match each item with the correct statement below.
-The term _____ refers to the visual components that contribute to the overall look of a brand.

• A)trade dress
• B)brand preference
• C)brand insistence
• D)generic product
• E)family brand
• F)brand equity
• G)product diversification
• H)trademark
• I)brand extension
• J)consumer innovator
• K)brand name
• L)private brand
• M)brand manager
• N)universal product code (UPC)
• O)cannibalization
• P)product liability
• Q)captive brand
• R)brand mark
• S)line extension
• T)label

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Definitions:

Qualifications

Credentials or attributes necessary to perform a job or task.

Law Permit

An official document or authorization granted by government authorities allowing an individual or entity to perform a regulated activity.

Printed Résumé

A physical document summarizing an individual's career background, skills, and accomplishments, used as part of job applications.

Font Styles

Variations in the appearance of printed text or writing, including differences in typeface, weight, size, and style.