The Most Important Strategy-Making Guidance That Comes from Drawing a Nine-Cell

question 135

Multiple Choice

The most important strategy-making guidance that comes from drawing a nine-cell industry attractiveness competitive strength matrix is:

• A) which businesses in the portfolio have the most potential for strategic fit and resource fit.
• B) why cash cow businesses are more valuable than cash hog businesses.
• C) that corporate resources should be concentrated on those businesses enjoying both a higher degree of industry attractiveness and competitive strength,and those businesses having low competitive strength in relatively unattractive industries (which should be looked at for possible divestiture).
• D) which businesses have the biggest competitive advantages and which ones confront serious competitive disadvantages.
• E) which businesses are in industries with profitable value chains and which are in industries with money-losing value chains.

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Definitions:

Consumers

Individuals who purchase goods or services for personal use.

Social Causes

Issues or missions aimed at improving society or addressing social problems, often leveraged by organizations to demonstrate corporate social responsibility.

Brand Purpose

Refers to the underlying mission or reason for a brand's existence beyond making a profit, often related to societal or environmental contributions.

Overcome Accusations

The process of successfully defending against or disproving allegations or charges, often in a legal or public relations context.