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_____ refers to the movement of products through more than one channel to reach the firm's target market.
Marginal Product
The additional output that results from using one more unit of a variable input, holding all other inputs constant.
Diminishing Returns
An economic principle stating that as investment in a particular area increases, the rate of profit from that investment, after a certain point, cannot increase proportionally.
Total Product Curve
A graphical representation showing how the total quantity of output changes with variation in the quantity of a single input, holding other inputs constant.
Marginal Returns
The additional output gained by adding one more unit of input, holding all other inputs constant.
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