The Future Poses Many Challenges for Marketing Managers Because

question 165

Multiple Choice

The future poses many challenges for marketing managers because:

• A) international competition makes it even harder to gain a competitive advantage.
• B) consumers' rights of privacy are harder to protect.
• C) long-run consumer welfare is becoming more important.
• D) environmental damage is no longer a hidden cost.
• E) all of these are good reasons why the future poses many challenges.

---

Definitions:

Savings Rate

The proportion of income that is saved rather than spent on goods and services.

Trade Deficit

Occurs when a country's imports exceed its exports during a given time period, leading to an outflow of domestic currency to foreign markets.

Underwood Tariff

An early 20th-century legislative act that substantially reduced tariffs in the United States, aimed at lowering consumer costs and promoting free trade.

Republican Administrations

Refers to periods of governance in the United States when the executive branch is controlled by the Republican Party, typically characterized by certain fiscal, social, and foreign policies.