When the End Benefit of a Purchase Is Significant to the Customer

question 242

True/False

When the end benefit of a purchase is significant to the customer, he is likely to be less price sensitive.

---

Definitions:

Hospitalization

The act of admitting a person to a hospital for medical care, treatment, or observation.

Separation Anxiety

A disorder characterized by excessive anxiety regarding separation from home or from people to whom the individual has a strong emotional attachment.

Hospitalized Toddler

A young child between the ages of one and three who is receiving medical care or treatment in a hospital.

Privacy

The state or condition of being free from unauthorized intrusion or disclosure of personal information.