"Copy Thrust" Refers To

question 43

Multiple Choice

"Copy thrust" refers to:

• A) competitors who make similar claims in their ads.
• B) an FTC challenge to the claims made by an advertiser.
• C) all the advertising copy prepared for a particular brand.
• D) what is to be communicated by the words and illustrations.
• E) how much the audience believes what the advertiser says.

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Definitions:

Hard Disks

Magnetic storage devices used for storing and retrieving digital information utilizing spinning disks.

Indexed

Refers to the organizing of data according to a specific schema or plan, which allows for quicker search and retrieval operations within databases.

Date Properties

Characteristics or metadata related to dates, often used in software and databases to manage and sort date-related data.

File Contents

The actual data or information stored within a computer file, as opposed to the file's metadata or properties.