Match Each Item with the Correct Statement Below

question 141

Multiple Choice

Match each item with the correct statement below.
-Promotion that seeks to develop initial demand for a good,service,organization,person,place,idea,or cause is called _____.

• A)noise
• B)advertising
• C)promotion
• D)publicity
• E)sales promotion
• F)guerrilla marketing
• G)posttesting
• H)split runs
• I)cooperative advertising
• J)marketing public relations
• K)media scheduling
• L)pretesting
• M)informative advertising
• N)persuasive advertising
• O)retail advertising
• P)missiles
• Q)cross-promotion
• R)interactive advertising
• S)sponsorship
• T)institutional marketing

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Definitions:

Social and Self-actualisation Needs

Social and self-actualisation needs refer to higher levels of human needs in Maslow's hierarchy, involving the need for relationships, esteem, and realizing one's potential.

Quantitative Approaches

Methods that involve the use of numerical data and statistical analysis to understand and solve problems.

Managerial Rules of Thumb

Informal guidelines or principles that managers use, based on experience and practice, to make decisions and solve problems.

Mathematical Models

Representations of real-world systems or phenomena using mathematical concepts and language to analyze and predict behaviors.