A Computer Software Company Sent Three Computer Magazines Some Information

question 2

Multiple Choice

A computer software company sent three computer magazines some information about the latest release of its popular software program. One of the magazines printed a story about the new version. This is an example of:

• A) personal selling.
• B) advertising.
• C) publicity.
• D) sales promotion.
• E) None of these is a good answer.

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Definitions:

Liquor Consumption

The act of drinking alcoholic beverages in various forms, often analyzed for its social, economic, and health effects on society.

Political Bosses

Influential leaders who control work, benefits, and political appointments within a party's organizational structure, often using their power for personal gain.

American Bar Association

A professional organization of lawyers established to set academic standards for law schools and to formulate ethical codes within the legal profession.

National Consumers League

An American organization founded in 1899 that advocates for consumer rights, fair labor practices, and public health.