The Best Way to Reach INNOVATORS Is Through

question 77

Multiple Choice

The best way to reach INNOVATORS is through:

• A) the mass media.
• B) salespeople.
• C) local opinion leaders.
• D) impersonal and scientific information sources.
• E) salespeople and the mass media.

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Definitions:

Work Efforts

The amount of physical or mental energy applied by an individual in completing tasks or responsibilities at their job.

External Equity

Refers to an organization’s compensation strategy being competitive with what other employers offer for similar jobs in the market.

Wage Curve

A graphical representation showing the relationship between the wage rate and the level of unemployment in an economy.

Relative Worth

The perceived value or importance of something in comparison to other items or factors.