Regarding Consumer Product Classes, a Convenience Product Is to an Emergency

question 114

Multiple Choice

Regarding consumer product classes, a convenience product is to an emergency product as

• A) a staple is to an emergency product.
• B) a shopping product is to a heterogeneous shopping product.
• C) an unsought product is to a specialty product.
• D) a new unsought product is to a regularly unsought product.
• E) a specialty product is to a homogeneous shopping product.

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Definitions:

Developing Products

The process of creating new products or significantly improving existing ones, which involves research, design, and development stages.

Diagonals

In geometry, straight lines connecting non-adjacent corners of a polygon or polyhedron. In finance, an options strategy combining different expiration dates and strike prices.

Verticals

Business units often structured as separate businesses within a parent company that develop products sold directly to consumers.

Managerial Accounting

The practice of analyzing and communicating financial information to managers for the pursuit of an organization's goals.