Which of the Following Is NOT a Social Influence in Consumer

question 318

Multiple Choice

Which of the following is NOT a social influence in consumer buying?

• A) Social class
• B) Beliefs
• C) Family
• D) Reference groups
• E) Culture

---

Definitions:

Thanatos

In psychoanalytic theory, the death drive representing an unconscious wish for death or self-destruction.

Conscious Mind

The aspect of the mind that is aware of one's self, thoughts, feelings, and surroundings.

Short-term Memory

Short-term memory is part of the memory system that holds a limited amount of information in mind for a short period of time, typically seconds to a few minutes.

Awareness Levels

Degrees of conscious knowledge or perception about a particular issue, subject, or situation.