The Text Discusses the Evolution of Business Through Five "Eras

question 148

Multiple Choice

The text discusses the evolution of business through five "eras." Which of the following is NOT one of these eras?

• A) Simple trade era
• B) Sales era
• C) Facilitator era
• D) Marketing department era
• E) Production era

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Definitions:

Planning Stage

The period in which detailed plans are made and preparations are undertaken for a project or event.

Three-Step Writing Process

A methodology for producing written communication that involves planning, writing, and completing.

General Purposes

The broad, overarching goals or intentions behind actions, projects, or communications.

Business Messages

Communications crafted to convey information within or outside a company.