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The three types of accounts receivable systems discussed in the text are the lockbox, balance-forward, and open-item systems.
Marketing Objective
A specific, measurable goal that a company aims to achieve through its marketing efforts.
Specific
Distinct or particular to something, not general or vague, often used to describe detailed or focused elements in various contexts.
Measurable
The characteristic of being able to be quantified or assessed through metrics or data.
Realistic
Pertaining to or representing conditions as they actually are; practical and pragmatic in approach or assessment.
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