The Character of a Company's Culture Is a NOT a Product

question 86

Multiple Choice

The character of a company's culture is a NOT a product of

• A)core values and beliefs espoused by executives.
• B)standards of what is ethically acceptable and what is not.
• C)organizational learning from past errant behavior on the part of executives and employees.
• D)its traditions and the stories that get told over and over.
• E)the "chemistry" and the "personality" that permeate the work environment.

Distinguish between different types of excellence strategies (operational, product, locational).

Comprehend the role and structure of a mission statement in strategic planning.

Grasp the mechanism and importance of evaluating marketing strategies and performance.

Recognize the importance of conducting a SWOT analysis in strategic planning.