The Advantages of Using a Licensing Strategy to Participate in Foreign

question 107

Multiple Choice

The advantages of using a licensing strategy to participate in foreign markets include

• A)being especially well-suited to achieve scale economies.
• B)being able to charge lower prices than rivals.
• C)being able to achieve first-mover advantages quickly and easily.
• D)being able to leverage the company's technical know-how, appealing brand, or patents without committing their resources or capabilities to foreign markets.
• E)being able to achieve higher product quality and better product performance than with an export strategy.

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Definitions:

Deliberately Infected

The act of intentionally exposing someone to a disease-causing organism or pathogen.

Double-Blind Test

A scientific experiment where neither the participants nor the experimenters know who is receiving a particular treatment to eliminate bias.

Researchers And Patients

The relationship between individuals conducting medical or scientific studies and the individuals participating in these studies, often as subjects receiving treatment or as focus groups.

Phase III Clinical Trials

The third phase in clinical research that involves large-scale testing of a new drug or treatment on patients to assess its effectiveness and safety.