Which of the Following Is the Most Unlikely Element of a Localized

question 50

Multiple Choice

Which of the following is the most unlikely element of a localized multidomestic strategy?

• A) granting country managers fairly wide strategy-making latitude
• B) scattering plants across many host countries, each producing product versions for local area markets
• C) adapting marketing and distribution to the buying habits, customs, and culture of each host country
• D) considering the preference for local suppliers (use of some local suppliers may be mandated by host governments)
• E) selling directly to buyers (perhaps via the company's website) to avoid having to establish networks of wholesale/retail dealers in each country market

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