Which of the Following Is NOT an Example of a Threat

question 47

Multiple Choice

Which of the following is NOT an example of a threat to a company's future profitability and well-being?

• A) the likely entry of potent new competitors
• B) the lack of a well-known brand name with which to attract new customers and help retain existing customers
• C) shifts in buyer needs and tastes away from the industry's product
• D) costly new regulatory requirements
• E) growing bargaining power on the part of the company's major customers and major suppliers

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