The Managerial Task of Effectively Conveying the Essence of the Strategic

question 18

Multiple Choice

The managerial task of effectively conveying the essence of the strategic vision is made easier by

• A)having operating strategies that are easy for company personnel to understand and execute.
• B)combining the strategic vision and the company's values statement into a single document.
• C)adopting a catchy slogan and then using it repeatedly to illuminate the direction and purpose of "where we are headed and why."
• D)waiting until the company realizes its mission and ensures the existing corporate culture is compatible with the new vision and direction.
• E)distributing written statements that explain "where we are going and why."

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Definitions:

Encoding

The initial learning of information; the process by which information is converted into a form that can be stored in memory.

Storage

The action or method of keeping something for future use, or a space where items are kept.

Hands-Free Cellular

Devices or systems that allow for the use of cellular phones without the need to physically hold the phone, often using Bluetooth technology.

Text Messaging

The act of composing and sending brief electronic messages between two or more mobile devices or fixed or portable devices over a phone network.