What Occurs When a Website Can Know Enough About a Person's

question 5

Multiple Choice

What occurs when a website can know enough about a person's likes and dislikes that it can fashion offers that are more likely to appeal to that person?

• A) Operational CRM
• B) Analytical CRM
• C) Website personalisation
• D) All of the answers are correct

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Definitions:

Expectancy

Expectancy, in the context of motivation theories, is the belief that one's effort will lead to desired performance and is based on past experience, self-confidence, and the perceived difficulty of the goal.

Challenging

Describes tasks or situations that are demanding and testing, requiring effort and determination to overcome.

Attainable

Something that can be achieved or reached through effort, skill, or hard work.

Specific Goals

Objectives that are clearly defined, measurable, achievable, relevant, and time-bound, aimed at guiding actions and motivating individuals or teams towards achievement.