Discuss Direct Exporting,licensing,and Franchising as Strategies for Entering a Foreign

question 7

Essay

Discuss direct exporting,licensing,and franchising as strategies for entering a foreign market.Explain each,and detail strengths and weaknesses.

---

Definitions:

Trigeminal Nerve

The fifth cranial nerve responsible for sensory data from the face and motor functions such as biting and chewing.

Ansa Cervicalis

A looped network of nerves in the neck that supplies motor innervation to some of the muscles of the larynx and the infrahyoid muscles.

Hypoglossal Nerve

The twelfth cranial nerve, responsible for motor control of most of the muscles of the tongue, essential for swallowing and speech.

Sternocleidomastoid

A muscle in the side of the neck that acts to rotate and flex the head, named for its attachments from the sternum and clavicle to the mastoid process of the temporal bone.