Examlex
At each layer of the OSI model, data is appended to the original message and then sent on to the next lower layer. What is this process called?
Market Segments
The groups of consumers who have shared characteristics and similar product needs.
VALS Framework
A psychographic tool that classifies consumers into eight categories based on their responses to a questionnaire, used for market segmentation.
Consumer Groups
Collections of individuals or organizations that act together to advocate for the rights and interests of consumers.
Different Behaviors
Varied actions or reactions of individuals in response to external or internal stimuli, differing across contexts or situations.
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