Which of the Following Is True of Licensing/franchising

question 49

Multiple Choice

Which of the following is true of licensing/franchising?

• A) The licensor/franchisor has to bear the full costs and risks associated with foreign expansion.
• B) The licensing/franchising strategy creates very limited competitors.
• C) The licensor/franchisor has the ability to coordinate globally.
• D) The licensor/franchisor does not have tight control over production and marketing.

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Definitions:

Acquittal

The legal act of declaring someone not guilty of the charges against them in a court of law.

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The period after the Civil War during which the U.S. Congress implemented and enforced laws aiming to rebuild and reform the Southern states while securing civil rights for freed slaves.

Evolution

A scientific theory that explains the diversity of life on Earth through processes such as natural selection and genetic variation.

Development

The process of economic and social transformation that is based on complex cultural and environmental factors and their interactions.