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Since the terrorist attacks of September 2001, the US has attempted to protect itself by instituting many security features in airports and airlines. Each of these procedures has made it more difficult to fly. The result has been an increase in travel by automobile. Using a transactions cost analysis, how can the airline industry recreate and capture value from the traveling public?
Primacy
The state of being first in importance or priority.
Identity
Identity refers to the qualities, beliefs, personality traits, and expressions that make a person or group distinct from others.
Content-only Solutions
Approaches to problem-solving that focus solely on the immediate issues or tasks at hand, neglecting underlying or relational concerns.
Identity Issues
Challenges or problems related to one's sense of self, including aspects of personal, social, or cultural identity.
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