The Major Difficulty in Legacy Systems Was

question 17

Multiple Choice

The major difficulty in legacy systems was:

• A) cost of implementation and maintenance.
• B) outdated technology.
• C) coordinating and synchronizing data sets.
• D) poor operating systems.
• E) inconsistent performance.

---

Definitions:

Pretests

Preliminary tests or assessments conducted to evaluate the effectiveness or performance of a campaign, product, or strategy before its full-scale launch.

In-House Agency

A marketing or advertising agency that is owned and operated within the company it serves, as opposed to being an external or separate entity.

Portfolio Test

A method used in advertising and marketing to evaluate the effectiveness of different advertisements by presenting them together with other ads to consumers.

Test Ad

An advertisement designed to gauge the responses of targeted consumers before a full-fledged marketing campaign.