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The Introduction of a B2C Ecommerce Website by a Manufacturing

question 23

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The introduction of a B2C ecommerce website by a manufacturing company requires a complete change in the fulfillment and shipping area of the firm. These changes may lead to employee dissatisfaction and result in poor performance in the traditional and new market or both. These changes would be categorized as:


Definitions:

NYSE

New York Stock Exchange; a leading global stock exchange where shares of public companies are bought and sold.

Dealer Market

A dealer market is a financial market mechanism in which dealers buy and sell securities for their own accounts, providing liquidity and pricing to the market.

Over-the-counter (OTC) Market

A decentralized market where securities are traded directly between two parties without the supervision of an exchange.

Real Estate Market

The market segment in which land and the buildings on it are bought, sold, or rented, involving residential, commercial, and industrial properties.

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