Examlex
Describe halo error and give an example of how it operates.
Institutional Advertising
A form of advertising aimed at creating a favorable image for a company or organization rather than promoting individual products or services.
Public Relations
The strategic communication process that builds mutually beneficial relationships between organizations and their publics.
Adverse Publicity
Negative media coverage or public attention that can potentially harm an organization's reputation or financial standing.
Advocacy
The act of publicly supporting or recommending a particular cause or policy.
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