In Retailing,there Is a Chain of Cause and Effect Running

question 71

Multiple Choice

In retailing,there is a chain of cause and effect running from employee behavior to customer behavior to:

• A) manager attitudes.
• B) profits.
• C) job satisfaction.
• D) behavior costing.

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Definitions:

Opinion Leaders

Individuals who have significant influence over the attitudes and behaviors of others due to their authority, knowledge, or position.

Anomies

A state of normlessness or social instability caused by the breakdown of standards and values or a lack of purpose and ideals in society.

Power Users

Individuals who have a profound understanding and mastery of a particular software, system, or technology, often beyond that of an average user.

Knowledge Power

The influence and control gained through the possession or access to information and expertise.