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Assume That You Are the Communications Manager for a Company

question 59

Essay

Assume that you are the communications manager for a company that is seeking to begin a communications process with buyers in a foreign market.Take the steps in the international communications process,list them,and indicate which of the steps will probably present the greatest challenge with respect to communication.


Definitions:

Entrepreneurial Behaviour

refers to the attitudes, actions, and strategies that entrepreneurs apply to initiate and manage a venture, including risk-taking and innovation.

Large Organisations

Entities that operate on a vast scale, often comprising multiple departments, teams, and processes to deliver products or services across various locations or markets.

International Business

Commercial transactions that occur across national borders, involving the exchange of goods, services, technology, and capital.

Internet

A global network of interconnected computers and servers that enables the sharing of information and communication across vast distances.

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