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Discuss the Impact of the Trend from Traditional to Modern

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Discuss the impact of the trend from traditional to modern channel structures.


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A market condition where new firms can enter the industry without facing significant barriers, promoting competition.

Product Differentiation

The act of differentiating a product or service to make it appealing to a specific target audience.

Monopolistic Competition

Monopolistic competition is a market structure characterized by many firms offering products that are similar but not perfect substitutes, leading to competitive pricing and product differentiation.

Downward-Sloping Demand

A situation in economics where demand for a commodity decreases as the price increases, according to the law of demand.

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