Apple Computer Had Difficulties When It First Entered the Japanese

question 88

Multiple Choice

Apple Computer had difficulties when it first entered the Japanese market with its Macintosh computers.Some of the computers were returned unused after customers found the wrapping on the instruction manual damaged.Though this would probably be no big deal in the U.S.,it was certainly a cause for concern in quality-conscious Japan.To fix the problem,Apple needed to concentrate on which of the following components of the product component model?

• A)core component
• B)support services component
• C)packaging component
• D)functional component
• E)global component

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Definitions:

Price-earnings Ratio

A valuation metric for companies, calculated by dividing the current market price of a stock by its earnings per share (EPS).

Dividend Yield Ratio

A financial ratio that indicates how much a company pays out in dividends each year relative to its stock price, typically expressed as a percentage.

Earnings per Share

A financial ratio that measures the amount of net income earned per share of common stock. It is an indicator of a company's profitability.

Dividend Payout Ratio

The proportion of earnings a company pays to its shareholders in the form of dividends, expressed as a percentage of the company's total earnings.