Microsoft,IBM,and Nokia Know That Brand Image Is

question 92

Multiple Choice

Microsoft,IBM,and Nokia know that brand image is:

• A)fleeting and must be discounted in corporate accounting.
• B)essential to short-term protection of international global trade agreements.
• C)subject to legal interpretation in the various courts of international law.
• D)never what they think it will be.
• E)at the very core of business identity and strategy.

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Definitions:

Consignee's Inventory

Goods that are held by a consignee but still legally belong to the consignor until sold, after which sales revenue is shared as per agreement.

Decreasing Costs

A situation where the total cost of production goes down as the volume of production increases.

LIFO Method

The LIFO (Last In, First Out) method is an inventory valuation technique where the latest items added to inventory are the first to be sold or used.

Net Income

The remaining earnings of a business after deducting all costs and taxes from its total income.