The Adequacy of Sampling Techniques Is Most Affected by Which

question 84

Multiple Choice

The adequacy of sampling techniques is most affected by which of the following?

• A)lack of understanding of sampling methods by marketing researchers
• B)inability of the respondents to access the Internet
• C)lack of detailed social and economic information
• D)lack of funds to conduct the research effort
• E)lack of specific quantitative tools for devising a sample

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Definitions:

Notes Receivable

A claim or right to receive a determinable sum of money from another party as evidenced by a promissory note.

Interest

The cost of borrowing money or the return on invested funds, generally expressed as a percentage rate over a period of time.

Allowance for Doubtful Accounts

An estimation of the accounts receivable that a company does not expect to actually collect, reflecting potential losses.

Gross Amount

The total of all amounts before any deductions are made, such as taxes or discounts.